The Reiss Profile® takes the roots of individual behaviour as its starting point and as such is a tool for professional use in the fields of consulting and training. This can be in business, in competitive sport, and can also help address life balance issues or aspects of personal relationships.

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The basic principle is simple: aim to handle challenging situations in a balanced and natural way in line with your individual potential(s). This is the basis for sustained performance; if an individual has to perform against the grain of his or her own basic desires, he or she will find that without a change in situation, the likely outcomes are stress and ultimately failure.

 

The main areas of application are:

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• Leadership training

• Team development

• Coaching

• Potential analysis and employee selection

• Motivation advice

• Personal training

• Sales and Customer Relationship Marketing